Pat's Pastured

The Challenge

Pats Pasture had a strong local presence and consistent offline sales, but their existing online setup was not effective or scalable.

Despite having demand, they were missing out on significant revenue by not fully leveraging online channels. Their previous platform did not support a smooth buying experience, limiting growth potential.

Our Strategy

We rebuilt their entire online presence from scratch on Shopify, creating a clean, fast, and conversion-focused store designed for real customers.

Key steps included:

• Full Shopify store setup with optimized user experience

• Structured product pages for easy browsing and purchase

• Mobile-first design for better conversions

• Clear buying journey to reduce friction

Once the foundation was ready, we introduced paid ads:

• Launched targeted Meta ad campaigns

• Focused on driving purchases, not just traffic

• Optimized creatives and campaigns for performance

This allowed them to transition from offline-heavy sales to a scalable online system.

The Results

Moving online unlocked a completely new level of growth for Pats Pasture.

With a strong store foundation and effective ads, sales increased significantly while maintaining excellent customer retention.